Fabletics Review 2025: Is This Activewear Subscription Worth It?

In the increasingly competitive world of athletic apparel, Fabletics has carved out a unique position with its subscription-based model and celebrity backing. Co-founded by actress Kate Hudson in 2013, the brand promises premium quality activewear at affordable prices through its VIP membership program. But with so many options for workout clothing available, from budget options to high-end brands, many consumers wonder whether Fabletics delivers genuine value and if the subscription model is worth the commitment. This comprehensive review examines Fabletics' product quality, pricing structure, membership terms, and overall customer experience to help you determine if this activewear brand deserves a place in your fitness wardrobe.

What is Fabletics?

Fabletics is an activewear brand launched in 2013 by TechStyle Fashion Group (formerly JustFab Inc.) in partnership with actress Kate Hudson. The company operates primarily through a subscription-based VIP membership model, though it also offers traditional one-time purchasing options.

What sets Fabletics apart from many competitors is its "VIP membership" program. Members pay a monthly fee that is credited toward purchases and receive access to discounted pricing on the brand's athletic apparel. Each month, new personalized outfit recommendations are curated based on the member's style preferences and fitness activities.

Initially an online-only retailer, Fabletics has expanded to include physical stores across the United States, creating an omnichannel experience that bridges digital convenience with in-person shopping. The brand focuses on creating stylish, functional activewear for various fitness activities, with a particular emphasis on leggings, sports bras, and workout tops.

The VIP Membership Model

At the core of Fabletics' business is its VIP membership program, which functions differently from traditional retail:

How the Membership Works

• Monthly Charge: $54.95 charged on the 6th of each month
• Member Credits: Each charge converts to one "member credit" that can be used to purchase most 2-3 piece outfits
• Monthly Selection: Between the 1st and 5th of each month, members can choose to shop, skip the month, or do nothing and be charged
• Skip Option: Members can skip any month without charge by the 5th of that month
• Credit Accumulation: Credits accumulate if not used and never expire while membership is active
• VIP Pricing: 20-50% discount on all items compared to retail prices
• Additional Benefits: Free shipping on orders over $49, access to exclusive styles, and member-only promotions

Membership Terms

• Cancellation Policy: Can cancel anytime after the first two months by contacting customer service
• Return Policy: 45 days for unworn items with tags attached
• First Order Deal: Heavily discounted introductory offer (often 2 leggings for $24)
• Billing Cycle: Monthly on the 6th unless skipped
• Credit Usage: One credit typically equals one outfit (2-3 pieces), though some premium items may cost multiple credits

The membership model can provide significant value for regular activewear shoppers who remember to either shop or skip each month. However, it requires active management to avoid unwanted charges, which is a common source of customer complaints.

Product Range and Quality

Fabletics offers a wide range of activewear and athleisure styles for different activities and preferences:

Women's Product Categories

• Leggings and Pants: Various styles from high-compression to lounge, in multiple lengths and rises
• Sports Bras: Options ranging from light to maximum support
• Tops: Tanks, tees, long sleeves, and crop tops in various fits
• Outerwear: Jackets, hoodies, and pullovers
• Shorts: Multiple inseam lengths and styles for different activities
• Dresses and Skirts: Tennis outfits and athleisure dresses
• Swimwear: Athletic-inspired swimsuits
• Cold Weather Gear: Thermal layers and winter workout clothing

Men's Product Categories

• Shorts: Training, running, and casual styles
• Pants: Joggers, workout pants, and training tights
• Tops: Performance tees, tanks, and long sleeves
• Outerwear: Hoodies, jackets, and sweatshirts
• Underwear: Performance-focused boxer briefs

Material and Construction Quality

Fabletics' product quality can be assessed across several dimensions:

• Fabric Technology: Proprietary fabrics like PowerHold® (compression), Motion365® (four-way stretch), and PureLuxe (ultra-soft)
• Moisture Management: Most performance pieces feature moisture-wicking properties
• Seam Construction: Typically flat-lock seams to reduce chafing
• Compression: Various levels of compression available, with good shape retention in higher-end lines
• Durability: Generally good pilling resistance, though varies by fabric type
• Opacity: Most leggings pass the "squat test" for non-transparency
• Details: Thoughtful features like hidden pockets, mesh panels for ventilation, and adjustable straps

The quality of Fabletics products is generally consistent with its mid-range price positioning. Their premium leggings (particularly the PowerHold® and Seamless collections) receive the most positive reviews for durability and performance, while some of their basic tops and seasonal items may be less impressive in terms of longevity.

Pricing and Value

Fabletics operates with a dual pricing structure—retail prices for non-members and VIP prices for members:

Price Points (VIP Pricing)

• Leggings: $30-70 (compared to $50-100 retail)
• Sports Bras: $20-50 (compared to $35-65 retail)
• Tops: $15-45 (compared to $25-60 retail)
• Outfits: One member credit ($54.95) for most 2-3 piece outfits
• Men's Shorts: $25-50 (compared to $40-70 retail)
• Men's Tops: $15-40 (compared to $30-55 retail)

These prices position Fabletics in the mid-range activewear market—more expensive than budget brands like Old Navy Activewear but significantly less than premium brands like Lululemon or Athleta, particularly when using VIP pricing.

Value Considerations

When assessing the value proposition of Fabletics, several factors come into play:

• Quality-to-Price Ratio: Generally favorable compared to similarly priced competitors, especially with VIP pricing
• Membership Management: Value diminishes if you frequently forget to skip months when not shopping
• Outfit Credit System: Can represent good value for multi-piece outfits but less so for single items
• First Order Promotion: Exceptional value for initial purchase (often 2 leggings for $24)
• Style Turnover: Frequent introduction of new styles provides variety but can lead to FOMO purchasing
• Sale Events: Additional value during seasonal sales, member-exclusive promotions, and warehouse events

For consumers who regularly purchase activewear and can manage the monthly membership requirements, Fabletics typically offers good value—particularly for their premium leggings, which compare favorably to much more expensive competitors. However, the value equation changes if the membership isn't actively managed, as unwanted charges can accumulate.

Fit and Sizing

Fit consistency and size inclusivity are important considerations for activewear:

Size Range

• Women's Sizing: XXS-4X (equivalent to US sizes 0-24)
• Men's Sizing: S-XXL
• Length Options: Short, regular, and tall inseams for many women's leggings
• Specialty Sizing: Maternity options in select styles
• Size Representation: Models of various sizes shown for many products

Fit Characteristics

• Compression: Various options from light to high compression
• Rise Options: Low, medium, and high-rise styles available
• Length Variety: Full-length, 7/8, capri, and short options
• Sports Bra Support: Clearly categorized by support level (light, medium, maximum)
• Adaptability: Many styles feature adjustable elements for customized fit

Sizing Consistency

Customer feedback on Fabletics sizing suggests:

• True to Size: Generally consistent with standard US sizing
• Between Styles: Some variation between different product lines
• Compression Consideration: High-compression styles may feel smaller than medium or light compression
• Sports Bras: Some reports of sports bras running small, particularly for larger cup sizes
• Size Recommendations: The website provides recommendations based on measurements and fit preferences

Fabletics has made strides in size inclusivity, expanding their range to 4X and featuring plus-size models. However, some styles are still limited to smaller size ranges, and tall sizes can be limited in variety compared to regular lengths.

Shopping Experience

The overall experience of shopping with Fabletics includes both online and in-store components:

Online Shopping

• Website Design: Clean, mobile-responsive interface with personalized recommendations
• Style Quiz: Initial quiz to determine style preferences and size recommendations
• Outfit Showcasing: Emphasis on complete outfits rather than individual pieces
• Product Photography: Multiple angles, zoom capability, and videos for some items
• Customer Reviews: Verified purchase reviews with fit feedback and photos
• Filtering Options: Detailed filters for activity type, support level, compression, and features
• Monthly Collection: Curated new releases each month based on preferences

In-Store Experience

• Store Concept: OmniShop technology integrating online preferences with in-store shopping
• Fitting Room Technology: Interactive screens to request different sizes and styles
• Membership Integration: In-store associates can access online profiles and preferences
• Store Coverage: Limited to select US locations, primarily in shopping malls
• Store Exclusives: Some styles available only in physical retail locations

Shipping and Delivery

• Processing Time: Typically 1-3 business days
• Shipping Options: Standard (7-10 days) and expedited (2-3 days) available
• Free Shipping: On orders over $49 for VIP members
• Packaging: Items shipped in branded poly mailers or boxes
• International Shipping: Available to select countries with varying fees and delivery windows

Returns and Exchanges

• Return Window: 45 days for unworn items with tags attached
• Return Process: Online return portal with printable label
• Return Shipping: $4.95 deducted from refund unless exchange
• Store Returns: Online purchases can be returned to physical stores
• Credit Returns: Items purchased with credits return as credits, not cash
• Final Sale Items: Some discounted items marked as final sale and non-returnable

The Fabletics shopping experience is generally user-friendly, with particular attention paid to the online-to-offline integration in their physical stores. Their return policy is reasonably generous at 45 days, though the $4.95 return shipping fee is a drawback compared to some competitors that offer free returns.

Customer Service

Customer service quality is particularly important for a membership-based business:

• Support Channels: Phone, live chat, email, and in-store assistance
• Hours of Availability: Extended customer service hours but not 24/7
• Response Time: Variable, with chat typically fastest and email slowest
• Membership Help: Dedicated support for managing VIP membership issues
• Issue Resolution: Mixed reviews, with some complaints about difficulty canceling memberships
• Knowledge Base: Comprehensive FAQ section on the website

Fabletics' customer service receives mixed reviews. While many members report positive experiences, there are repeated complaints about difficulty canceling memberships and receiving refunds for unauthorized charges. The requirement to call or chat to cancel (rather than offering an online cancellation option) is a particular pain point mentioned in negative reviews.

Pros and Cons of Fabletics

Pros

• Competitive pricing for the quality, especially with VIP discount
• Stylish designs with frequent new releases
• Good size inclusivity compared to many activewear brands
• Quality compression leggings that compare favorably to more expensive brands
• Outfit-based approach helps coordinate activewear pieces
• Flexible membership with skip option
• OmniShop technology for integrated online/offline shopping
• 45-day return window longer than many competitors

Cons

• Membership management required to avoid unwanted charges
• Phone/chat required for cancellation rather than online option
• $4.95 return shipping fee for most returns
• Inconsistent quality across different product lines
• Limited physical store presence for trying before buying
• Some customer service complaints, particularly regarding cancellation
• Credits only work well for outfit purchases, less value for single items
• Overwhelming number of styles can make decision-making difficult

Fabletics vs. Competitors

How does Fabletics compare to other popular activewear brands?

Fabletics vs. Lululemon

• Price point: Fabletics is significantly more affordable (about 40-50% less with VIP pricing)
• Quality: Lululemon generally offers superior construction and durability, but the gap is smaller than the price difference suggests
• Style: Both offer trendy designs, but Lululemon has more classic, timeless pieces
• Shopping model: Fabletics uses subscription; Lululemon is traditional retail
• Return policy: Lululemon offers free returns within 30 days; Fabletics charges $4.95 but allows 45 days
• Store experience: Lululemon has more stores and better-trained staff

Fabletics vs. Gymshark

• Price point: Similar pricing, with Fabletics slightly higher but offering more discounts
• Target audience: Gymshark more focused on serious gym-goers; Fabletics broader lifestyle appeal
• Size inclusivity: Fabletics offers more extended sizing
• Shopping model: Gymshark uses traditional retail; Fabletics offers subscription
• Aesthetic: Gymshark more performance-oriented; Fabletics balances performance and fashion
• Product range: Fabletics offers a wider variety of styles and categories

Fabletics vs. Athleta

• Price point: Athleta is approximately 30% more expensive
• Quality: Comparable quality, with Athleta possibly slightly better in longevity
• Sustainability: Athleta has stronger sustainability credentials and B Corp certification
• Size range: Both offer inclusive sizing, but Athleta has better petite and tall options
• Style: Athleta more versatile for everyday wear; Fabletics more trend-focused
• Return policy: Athleta offers free returns; Fabletics charges for return shipping

Who Should Join Fabletics?

Fabletics is particularly well-suited for:

• Regular activewear shoppers who purchase workout clothes at least every other month
• Style-conscious fitness enthusiasts who like refreshing their workout wardrobe
• Budget-minded consumers seeking premium quality at lower prices
• Those who appreciate outfit coordination rather than buying separate pieces
• Online shoppers comfortable with subscription models and monthly management
• People seeking inclusive sizing in fashionable activewear
• Those who value compression leggings but don't want to pay premium brand prices
• Shoppers who enjoy curated recommendations based on preferences

Fabletics may not be ideal for:

• Infrequent activewear purchasers who buy only a few pieces yearly
• Those who dislike subscription commitments or monthly management
• Shoppers who prefer trying items without nearby retail locations
• People seeking the absolute highest quality regardless of price
• Those who prioritize sustainability credentials above other factors
• Consumers who prefer classic, unchanging styles over trends
• Shoppers who buy single pieces rather than complete outfits

Conclusion: Is Fabletics Worth It?

After thoroughly examining Fabletics' membership model, product quality, pricing, and customer experience, the question of whether it's "worth it" depends largely on your shopping habits and preferences.

For consumers who regularly purchase activewear and can commit to managing a monthly membership, Fabletics offers substantial value. The quality-to-price ratio is favorable, particularly for their premium leggings and sports bras, which compete well with much more expensive brands. The VIP pricing provides significant discounts that make quality activewear more accessible.

The membership model works best for those who either shop consistently or are disciplined about skipping months when not shopping. The $54.95 monthly charge can provide excellent value when used for multi-piece outfits, especially those containing premium items like PowerHold® leggings.

However, the value proposition diminishes significantly if you're not proactive about membership management. Forgotten months that turn into unwanted credits or the hassle of cancellation can sour the experience. Similarly, if you only purchase activewear occasionally or prefer single pieces over outfits, the membership structure may feel more constraining than beneficial.

Fabletics' ever-changing styles and monthly releases are ideal for those who enjoy refreshing their workout wardrobe regularly but may be overwhelming for minimalists who prefer a few quality staples. While the quality is generally good for the price point, those seeking the absolute highest durability and performance might still prefer premium brands despite the higher cost.

In summary, Fabletics represents good value for regular activewear shoppers who enjoy trend-forward styles and are comfortable with subscription management. The initial heavily discounted offer makes trying the brand low-risk, and for many members, the ongoing VIP pricing and outfit credit system provide a cost-effective way to maintain a stylish workout wardrobe.